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Frontline Solutions becomes DealTrak

At this year’s F&I Conference we are proud to announce our name change from Frontline Solutions to DealTrak.

Since 2007, our platform DealTrak, has become a byword for quality, innovation and excellence in the F&I sector which is why, as we take our next step forward, it is logical for DealTrak to become central to the company’s brand.

As we drive towards our vision of game changing plans for the F&I world, we have now taken our next evolutionary step.

To find out more, the video above illustrates the rationale behind this transition whilst showcasing the new brand logo.

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